Recherche en marketing
- Students: 31
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Évaluation:
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Introduction
Qu'est-ce qu'une étude de marché? Partie 1
This course is a step-by-step, pragmatic guide to market research, providing a concrete, usable structure for anyone planning to undertake a research project. The course progresses through each stage of the research process individually, impressing that market research is not a "see what you can find" process, but a structured combing.
| Nombre total de leçons: | 37 |
| Durée: | 4 heures 12 minutes |
| Thème: | Entreprise |
| Langue: | Anglais |
| Niveau: | Intermédiaire |
| Mots-clés: | |
| Mis en ligne le: | 07/10/14 |
Oxford Learning Lab is an online provider of Marketing & Business Strategy education. All the courses have been created under the supervision of Oxford College of Marketing, a Chartered Institute of Marketing (CIM) centre of excellence. Each course has been developed in collaboration with leading experts who have a proven academic or consultancy experience in their field. You can find them working on MBA and University programs with establishments like Wharton, Madrid, Cranfield, Warwick , Aston and Portsmouth to mention just a few. Some of them consult for FTSE 100 and Fortune 500 companies.
